These Africans were enslaved for the next 246 years, only ending after the American civil war in 1863 and the finals slaves being freed June 19th, 1865 which is celebrated by many Black Americans as “Juneteenth”.
In short “The Year of Return” is a landmark event that marked 400 years since enslaved Africans arrived in the United States, but more importantly celebrating the cumulative resilience of all the victims of the Trans-Atlantic Slave Trade who were scattered and displaced through the world in North America, South America, the Caribbean’s, Europe and Asia.
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One of the main goals of the Year of Return campaign was to position Ghana as a key travel destination for Black Americans and the African Diaspora. Before this, Rashad McCorey had already begun with his Africa Cross Culture trips bringing Black Americans and the African Diaspora to visit the continent.

How 'Year of Return' has marketed Ghana to African Americans - Rashad McCrorey at Elmina Castle
“My first trip to Ghana was in 2015 about 5 years ago and I have been doing tours to Ghana for over 3 years now. I don’t consider myself as a tourism operator, I consider myself as an Influencer. Legally, I’m registered as an entertainment company and Influencer. The company is Africa Cross Culture and the parent company is Rashad McCrorey LLC.”
His first trip to Ghana was between January 5 to January 22, 2015, and the Year of Return marked personally his 5th anniversary visiting Ghana.
“I came with a school because I was working on a degree in Theology. The plan was to go to Cameroon and then the Ebola outbreak happened in Cameroon, so the school canceled that trip and gave us an option of going to El Salvador or South Korea. I said no to those other non-African countries because I wanted to visit Africa. I couldn’t let stereotypes about an entire continent who people still treat like one single country ruin my first chance to come home. I wanted to go to the continent my ancestors came from.

BRITISH SAILOR REMOVING THE LEG IRONS FROM A SLAVE
I then with the help of two professors at my school spear headed a movement within the school to not cancel the trip to Africa. Citing that Africa is an entire continent with 54 countries with different cultures, traditions, languages, ecological environments, and more. This enlightenment eventually led to an agreement to allow us to visit Ghana because in America, and around the world Ghana is quietly known as the ‘Africa for beginners’ because of the welcoming nature of Ghanaians to people from around the world”.